Elevate Your Year By Susan Salaz

Get behind the wheel of modern luxury and prestige at Bentley Indianapolis.

More than a century ago, Bentley Motors was founded in London by W.O. Bentley, who sought to make what he called “a fast car, a good car, the best in its class.” Today that still rings true, and you can find this legendary, one-of-a-kind quality at Bentley Indianapolis—the first and only Bentley dealership in the city. 

“We chose Bentley for several reasons,” says Moe Barham, who started the franchise with his brother Yousef Barham in 2021, after more than twenty years of success at Coast to Coast Imports. “Every Bentley that rolls out of Crewe, England, has been designed and manufactured with a specific purpose,” he says of the bespoke automobiles. Whether that purpose is to celebrate arrival or to serve a more utilitarian need, each car is manufactured with exceptional care by a significantly credentialed workforce. “Craftmanship is probably our biggest selling point,” continues Moe, explaining that in a world where rapid automation reigns supreme, Bentley holds to a more 20th century approach. Every stitch of interior fabric finds a home at the hands of someone who has successfully completed an apprentice to master program. Every piece of interior wood is selected, shaped and installed by some of the best carpentry specialists in the world. Despite all the luxury and uniqueness, Moe says they are equally exhilarating to take down the road. “To date, we’re one of the last manufacturers that still offers eight- and twelve-cylinder engines—lots of power there.”

Bentley’s heritage is evident in all of the interior and exterior styling of their automobiles, going above and beyond the standard expectations of luxury. A Bentley just feels different, but with the tangibility in the showroom and the personal attention of the team, the atmosphere at Bentley Indianapolis is approachable. “We put a strong focus on building relationships with our customers,” says Moe, adding that this enables them to understand what they are looking for in a vehicle and better meet their automotive needs. “Our Bentley line has a lot of character, so it’s very important to understand the vehicle owners and their preferences,” he says.

In addition to the namesake Bentley line, Bentley Indianapolis offers several other European luxury marques and a variety of specialty and exotic cars for those seeking a truly custom driving experience. The onsite service department offers maintenance not only to the Bentley line, but to many other luxury and high-performance vehicles. “Our relationship with the customers doesn’t stop post-purchase,” insists Moe, explaining that the service department handles everything from standard oil changes, ceramic coating, window tint and more. “As in the beginning, we remain car enthusiasts with the same mission to connect consumers with a great product while providing seamless purchase and service experiences.”

If you’re ready to take your year to the next level with a distinguished car, visit Bentley Indianapolis, located near 96th Street and Keystone Avenue at 9450 Aronson Road. Find out more and view the inventory online at bentleyindianapolis.com and follow @indianapolisbentley on Instagram for new arrivals and luxury automobile inspiration.